A MARKETER'S TO-DO LIST FOR 2024
As a new year begins, marketers have a chance to rethink their plans and come up with new ideas. So, let’s take a moment to think about 10 things you can do to make your marketing better this year:
1. Try Sending Mail to New People
These days, ads on the internet are everywhere, but they might not grab people’s attention like they used to. So, why not try something different? Sending something in the mail can really stand out. It’s like getting a surprise in your mailbox!
2. Make a Video and Share it Online
Have you noticed how popular videos are on social media? Platforms like TikTok and others really love videos. Even if you’re not on TikTok, other social media sites are all about videos now. You don’t need fancy equipment – just use your phone! People like seeing real, everyday stuff, so don’t worry too much about making everything perfect.
3. Meet New People
With everything going on, it’s been tough to meet new people lately. But there are still ways to connect! Look for local clubs or groups online where you can chat with others who have similar interests. You might make some new friends or learn something new!
4.Write a Blog
Do you know a lot about something? Maybe you’re really good at cooking or fixing things. Whatever it is, why not write about it? Writing a blog is like sharing your thoughts and experiences with the world. Don’t worry if you’re not a professional writer – just be yourself and share what you know!
5.Sign Up for Informed Delivery
This is a cool service from the postal service. It lets you see what’s coming in the mail each day. It’s like getting a sneak peek at your mailbox before you even open it! Even if you’re not planning to use this service for your own mailings, it’s still a good idea to sign up. You can see how other marketers are using it to make their mailings more interesting.
6.Think About Updating Your Logo
Does your logo still look good? Your logo is like your brand’s signature – it represents who you are. If it looks outdated or doesn’t really match your brand anymore, it might be time for a change. Just make sure you don’t make any big mistakes when you’re redesigning it!
7. Find a Fun New Thing to Give Away
Giving gifts is always fun! But instead of the usual stuff like pens or tote bags, why not try something different? Think about something cool and useful that people will actually want to keep. It could be a fidget toy, a Bluetooth speaker, or even a spa wellness kit! Just make sure it’s something that fits with your brand and your audience.
8.Teach Others What You Know
If you’re good at something, why not share your knowledge with others? You can volunteer your time to help out a nonprofit organization or mentor someone who’s just starting out in your field. It feels good to help others, and you never know – you might learn something new yourself!
9.Learn Something New
Learning is always a good idea, no matter how old you are! There are lots of events and workshops happening online where you can learn new things. Whether you’re interested in social media, SEO, or email marketing, there’s something for everyone. So why not take the opportunity to expand your knowledge and skills?
10.Read a Book
Reading is a great way to relax and learn new things. Even if you’re busy, try to make some time for reading every day. Whether it’s a business book, a novel, or a magazine, reading can open up new worlds and ideas. So grab a book and start exploring!
I’ve decided to set a goal for myself: to make time for reading this year, even if I’m not traveling. If you know any good marketing books, please share them in the comments below!
